I spend a lot of my time describing what I do to people who
don’t understand the staffing industry.
When I first opened my insurance agency back in 2008, friends, family,
and co-workers all gave me blank looks when I would say that we focus solely on
providing insurance to staffing firms.
They would then ask what exactly a staffing firm does and my answer
would typically be, “they provide temporary employees to businesses that need
workers, but don’t want to hire their own employee”. While this is technically right, I have
developed a much better description for what every staffing firm hopes to do.
Staffing firms are actually providing their clients with a
product. That product is typically sold
one hour of quality work at a time. In
this economy, there are millions of businesses that need a few hours of work
done, but don’t have the need for another full time employee. They turn to a staffing firm that can provide
them with the best quality of work at the best price.
Staffing firms obviously have a huge resource of candidates
looking to work every day. In order to
increase sales volume, many staffing firms drop their mark-up rates to keep
clients. When the profit margin is lower
for a client, they automatically start getting the candidates that provide a
less productive hour of work. All
staffing firms promise the best candidates to all of their clients, but you
can’t argue with economics. Why would
anyone sell a product at a discounted price if they knew someone else understood
the value and was willing to pay for it? Clients paying higher mark-up rates for temporary labor will certainly receive better and more productive temporary employees.
My experience working with the staffing industry as an
insurance consultant has proven time and again that the most profitable firms
(I have seen the financials to prove it) focus on educating their clients about
their costs and holding their heads (and markup rates) high in the face of
competition. There is no doubt that some
staffing firms quote lowball rates, but they are also making the smallest
amount of profit on the payroll.
Visit www.trinitecorp.com today to learn how we are helping staffing firms make more money from the pitfalls of Workers Compensation, Health Care Law Reform, and More.
No comments:
Post a Comment